Utilising Commusoft to Enhance Their Customer Journey

Youโ€™d expect that a field service business would want a job management system to, well, get more jobs. But thatโ€™s not what it  was about for Heating South West Limited. This 25-employee gas and plumbing company in Liskeard, Cornwall, was instead looking to remove stress from their customers and their staffโ€”and they turned to Commusoft to help.


Cautious After a Sub-Par Software Experience

Heating South West manufactures and services its own range cookers, sells wood-burning stoves, and offers many other services.

Part of the businessโ€™s M.O. is to provide service in a way that makes their customers feel confident and relaxed. In fact, the tagline on one page of Heating South Westโ€™s website is โ€œ’Choice, Customer Care & A Relaxed Atmosphere’.

The business does two to four jobs per engineer per day. Brian Hardy, son of the company’s owner, explains,

we cover pretty much the whole of the UK, which involves a lot of travelling and a lot of time.

Weโ€™re not trying to increase the amount of jobs that we can do, weโ€™re just trying to make ourselves more efficient with it.

Brian laughs that from 1975 until now, Heating South Westโ€™s way of doing organising and invoicing was โ€œhard work and a lot of paperwork.”

He wanted to implement field service management software, but his father had a bad experience years ago with a software system that overpromised and underdelivered.

So, Brian carefully examined several different field service management solutions before finally choosing Commusoft:

it was partially due to a recommendation from an electrician friend of mine, but mostly it was just down to homework and comparing the different types of software.

Commusoft seemed the most user-friendly, and I also liked the fact that it appeared to be constantly updating, constantly evolving, with more features always being added. That put my mind at rest that Commusoft was ahead of the game.


The Customer Journey: Before and After Commusoft

Letโ€™s get back to that ideal of the relaxed, confident customer. Heating South West has been testing Commusoft among a group of several employees, and experiencing how the software is helping to smooth out every part of the customer journey โ€” from the first call to the final invoice.

Scheduling Services: Before

In the past, when a customer phoned to schedule a job the service coordinator, Steve, booked it into a paper diary and decided which engineer would be the best to send based on their experience.

He then wrote out a job sheet and gave it to the engineer, who headed out to the job. At the end of the week, Steve received a load of job sheets that he then had to process through the companyโ€™s accounting system.

Scheduling Services: After

With Commusoftโ€™s job scheduling software, Steve will be able to easily send the closest engineer who also has the right experience for the job. The GPS feature also lets Steve know where the engineers are at any time. Brian says,

having the software say โ€˜theyโ€™re at this jobโ€™ or โ€˜theyโ€™ve finished this job and now are on the way to the next jobโ€™ gives you an understanding as to how well theyโ€™re doing during the day.

These Commusoft features help the customer as well, with Brian reflecting,

the situation we have at the minute is that, being countrywide, we could be doing a batch of jobs and then a new job will come in and youโ€™ll think, โ€˜I was up there only two days ago!’

Whereas if weโ€™d known at the time we couldโ€™ve planned it better. Commusoft gives customers a quicker response time and enables us to not feel so stressed whilst giving that response.

Handling Schedule Changes: Before

When an emergency job pops up or a customer cancels a service appointment, it can throw a schedule into chaosโ€”leading to missed appointments and late engineers. Brian comments,

Weโ€™ve had paper diaries up until now. If we had to change something, which happens quite frequently, then we have to either Tipp-Ex it out or put sticky notes over it and then rebook it, which is confusing and very, very time-consuming.

The more time office staff spend on managing the diary, the less time they have to focus on their customers.

Handling Schedule Changes: After

Brian explains that Commusoft makes it easy to make changes to their schedule:

being able to just drag and drop diary events in Commusoft is far, far easier. It will help us to put jobs in further ahead and plan them better.

Not only that, but Commusoft syncs the schedule to the diary on the field service engineersโ€™ app, so the engineers know immediately when thereโ€™s been a change.

Sending Invoices: Before

Heating Southwest is currently using a โ€˜prehistoricโ€™ accounting system that was embedded in the companyโ€™s accounting structure.

Brian discusses how beneficial Commusoftโ€™s Sage accounting integration is:,

We were just doing accounting in the accounting package itself.

Then we manually exported all the details into our current accounting package. Nisha [Commusoftโ€™s Head of Client Operations] came up with a solution for the easiest way to do that.

Sending Invoices: After

Once they moved away from their homegrown system to one of Commusoftโ€™s integrations, they’re able to easily raise an invoice that automatically sends the information to the accounting package.

The system also auto-generates invoices, payments, and credit notes. Sending invoices immediately after a job means Heating South West gets paid faster.

Customers want to receive invoices quickly and not have to chase them down, meaning this feature will boost Heating South Westโ€™s customer satisfaction rates as well. 

Service Reminders: Before

Reminding customers when their equipment or appliances are due for a service is a great way to increase customer happiness and generate recurring revenue. However, Brian explained how it can also be a time-consuming, laborious project,

Steve basically had a book, where every four weeks heโ€™d log in the jobs that weโ€™d done.

Then that went into a book thatโ€™s a year behind, and heโ€™d look at that book a year down the line and say, โ€˜we did a service for these customers last year, so weโ€™ll send them a reminder letter.’ Finally, Steve would personalise a template letter and send it via post.

Service Reminders: After

Commusoftโ€™s service reminder software takes all the stress off of Heating South Westโ€™s service coordinator and other staff. Two weeks before the service is due, Commusoft automatically sends service reminders to customers via SMS or email.

Each day when Steve logs in, he gets a notification telling him how many reminders were sent. For print reminders, there are PDF letters attached to the notification; which Steve can print and send manually.

While Commusoftโ€™s features are helping to perfect the customer journey, we canโ€™t ignore how the solution also helps everyone in the business, from the office staff to the owners. David reflects,

Weโ€™re trying to keep the stress down off the engineers as well as our service coordinator and, ultimately, us. Yes, weโ€™re trying to give a better service, but weโ€™re also trying to make sure that, as an employer, our employees are happy.

Commusoftโ€™s service reminder, accounting, and scheduling features are helping Heating South Westโ€™s customers โ€” and their employees โ€” enjoy streamlined, stress-free jobs.

Feel like youโ€™re facing the same problems Brian had? Book a call with our team find out how Commusoftโ€™s job management software can help you go paperless and optimise all your day-to-day processes.

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